As we all know, the consumer habits are changing and it will be affecting the way E-Commerce solutions are set in place from now to the future.
According to a Nielsen and Food Marketing Institute study, More than 70% of consumers will engage with online food shopping within 10 years. And it’s not just Millennials. 24% to 26% of Millennials ages 18-37 said they shop groceries online, 24% of Gen Xers say they buy online, and 21% of Baby Boomers say they buy groceries online. Consumer habits are changing!
For grocers to embrace this change, it goes without saying that they must adapt technologically to compete. The reality is that consumers want to purchase consumable goods, but on their terms and in their channel of choice. This highlights the importance of technologies like order management solutions that allow companies to move products quickly and efficiently, and eCommerce platforms that enable grocers to reach their customers where ever and whenever.